AASHTO CGDOT: 2017 (pdf)
AASHTO CGDOT – Communications Guide for State Departments of Transportation, 1st edition – Single User PDF
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AASHTO CGDOT – Communications Guide for State Departments of Transportation, 1st edition
Single User PDF Download.
This guide is intended to help DOT communications divisions to: develop a strategic framework and strategy for internal and external communications, utilize social media to engage customers, tell the story of your DOT’s performance and its accomplishments, improve employee engagement with a first-rate internal communications program, achieve consistent messaging, develop or refresh the DOT “brand,” and better communicate the DOT mission to the public and stakeholders.
978-1-58024-678-1, 9781580246781, CGDOT-1-OL